Rimrock Banff to become first Emblems Collection property in North America

Owned by Oxford Properties Group and a capital partner, the resort will undergo a fully transformative renovation beginning in October 2025. The property will reopen in summer 2026 as a flagship for Accor's newest luxury collection brand.

Located above the Bow Valley, minutes from downtown Banff, the property balances seclusion with proximity to the Banff Gondola and historic Upper Hot Springs. Though the current resort opened in 1993, this site has welcomed visitors since the early 1880s, when travellers first arrived seeking its natural springs for rejuvenation. For more than a century, this intimate retreat has embodied Banff's spiritual calm.

Its reinvention marks a new era, one that elevates its essence while preserving the authenticity guests have long cherished. The Emblems Collection brings together exceptional properties, each one defined by a unique identity, intimate sense of place, and a refined, enduring elegance.

"We don't just open hotels. We craft tomorrow's legacy. Rimrock Banff, Emblems Collection will be more than a luxurious retreat; it will be a place where the beauty of nature and the sophistication of Emblems come together to offer an unparalleled experience. As the first Emblems property in North America, it represents our vision for the brand: distinctive, intimate, and deeply connected to its surroundings. We are proud to bring this vision to life in collaboration with Oxford Properties Group, a trusted partner whose deep expertise and commitment to excellence are instrumental in shaping this next chapter for luxury hospitality in Canada,” says Maud Bailly, CEO of Sofitel Legend, Sofitel, MGallery and Emblems.

Studio Collective, renowned for its immersive and emotive design philosophy, is spearheading the visionary redesign at Rimrock Banff, Emblems Collection—shaping a contemporary retreat that seamlessly balances modern refinement and sustainability with raw natural beauty. This evolution introduces captivating new elements that redefine the guest experience, including: a breathtaking mountainside infinity pool with views of the Bow Valley, vitality pools, ice immersion bathing, panoramic saunas, meditation rooms, movement studios, and an expedition centre designed to offer guests insight into the adventures and activities available in the iconic Canadian Rockies.

Rimrock Banff, Emblems Collection aims to be a serene mountain retreat where nature and luxury exist in perfect harmony. Uninterrupted views of the national park's wild beauty will be preserved and enhanced, immersing guests in a renewed sense of place that captures the charismatic allure of the Canadian Rockies.