Hotel Belmont—the first Canadian hotel to join the MGallery Collection—recently hosted a “Hotel House Party” as its first major event after the rebrand, assisted by the team at CP Group.
The Hotel House Party aimed to highlight not only the hotel's excellence in hospitality, design, and entertainment, but also marked the revival of the property's food & beverage and nightlife program via The Living Room and The Basement. Attendees included media, tastemakers, industry leaders, friends and family with musical performances and live entertainment.
How to throw a great hotel party
Guests were “taken on a journey” to collect activation stamps on event passports as they sampled F&B offerings and explored venues in the hotel: The Living Room, The Kitchen, The Den, The Basement and guest suites. Those who collected all the stamps on their passport were entered to win prizes.
In addition to the culinary and suite tour, part of the activations that evening involved live sketching by renowned fashion illustrator Mandy Lau at The Den, where guests received a copy of their portraits drawn on-premise by the artist. This activation was also in support of the ArtStarts in School, a charitable organization that promotes the role of art in children's education.
With music and nightlife being intrinsic to Hotel Belmont MGallery's success, the Hotel House Party included performances by one-man-band Paul Felik, solo guitarist Alex Flock, DJ Nik Nero, and DES. To top it all off, a 2011 Red Bull Music 3 style World Champion DJ Hedspin provided a fine finale for the festivities.
The Hotel Belmont MGallery rebrand will take place throughout the year and feature a continuous refresh on all fronts from the food and beverage menu to special events, nightlife, and another extensive remodelling scheduled for early next year.
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