Groupe Hôtelier Grand Château rebrands Hilton Laval under Marriott’s Tribute Portfolio

The transformation includes a full-scale renovation of the property’s 190 rooms, lobby and exterior architecture, and is being positioned as a significant step forward in the independent boutique segment in the Greater Montreal Area. The rebranding aligns the property with Marriott Bonvoy’s Tribute Portfolio, a collection of character-driven independent hotels.

“OMAGE will be a place where form and function take unexpected paths,” says Michel Tremblay, general manager. “This boutique hotel concept, which is unique in Laval, will help create a vibrant hub for travellers while opening the establishment to our community.”

Designed in collaboration with CAMDI Design and DMA Architectes, the OMAGE concept draws from the elements—wood, stone, steel, water and fire—using locally sourced materials and natural tones throughout. The 10-storey property will include 42 long-stay suites with kitchens, updated meeting and event spaces, and a multi-functional library room designed for private gatherings.

The lobby has been reimagined as a social and working lounge with communal tables, a fireplace, and a custom chandelier that reflects the colours and shapes found in nature. A new sunlit terrace and interior features such as hidden passages are intended to offer guests an experience that’s immersive, playful and grounded in place.